What does SEO ROI mean for you?
ROI means ‘Dollar Returns’ for your business.
ROI is an essential metric for your business. Your investment is more important than your sales and conversions because it determines your future investment in this amazing marketing technique. Anyone investing such a huge amount of money in the marketing techniques should think about the returns as it will help which technique you need to use and which to withdraw.
What if you can calculate the ROI on your SEO efforts?
We at Evincera present you an SEO ROI Calculator which brings you clear and transparent progress on your SEO investment and time.
SEO ROI Calculator
- ROI doesn’t mean fair organic traffic, conversions, rankings, and a number of backlinks.
- Most the business owners are confused with the ROI in these terms.
- They just understand if they spend $X, then what they will get in return in dollar value. Is it 2X, 3X ….???
You need to have the following information with you to calculate SEO ROI
- Average monthly organic visitors before SEO Implementation
- Average monthly organic visitors after SEO Implementation
- Average organic conversion rate before SEO Implementation
- Average organic conversion rate after SEO Implementation
- Average order value
- ROI time
- SEO campaign cost
- SEO maintenance costs
The secret to measuring SEO ROI is to determine your business’s revenue model and particularly how SEO techniques—organic search traffic, traffic through content marketing, traffic generated from inbound links, etc. — will generate better revenue after you’ve thoughtfully analyzed your customer’s lifetime value (CLV).
Once you have determined the contribution of SEO to your revenue, then measuring SEO ROI is simple as dividing the profit you get from SEO efforts by the total investment in SEO!
Properly getting an idea about ROI on your SEO campaign will help you in making informed business decisions and how you can initiate with your further SEO progress!